RECENT
WORKSHOPS
Nike – Design-thinking workshop
Co-facilitated w/ Patrick Sharbaugh
WORKSHOP OVERVIEW
I teamed up with digital-optimization agency, Roboboogie, to assist on an Adobe client-project. Adobe and Roboboogie are testing a microsite that will improve the conversion rates of non-genuine users to genuine users. Initially, I assisted with UX/UI design and then noted a disconnect in the user's needs and the service Adobe was aiming to provide. This prompted a 2-week research sprint, which I spear-headed, synthesized and offered back to the team.
KEY TAKEAWAYS
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When Adobe switched to the subscription model, it broke the trust of
-
How might we rebuild trust and increase the conversion rate,
-
Adobe's design perimeters provided a secondary challenge.
Mapping Service Ecosystems
Cornelius Rachieru Jr.
WORKSHOP OVERVIEW
I teamed up with digital-optimization agency, Roboboogie, to assist on an Adobe client-project. Adobe and Roboboogie are testing a microsite that will improve the conversion rates of non-genuine users to genuine users. Initially, I assisted with UX/UI design and then noted a disconnect in the user's needs and the service Adobe was aiming to provide. This prompted a 2-week research sprint, which I spear-headed, synthesized and offered back to the team.
KEY TAKEAWAYS
-
When Adobe switched to the subscription model, it broke the trust of
-
How might we rebuild trust and increase the conversion rate,
-
Adobe's design perimeters provided a secondary challenge.
XR Foundations for Business
The Wild and Torch
WORKSHOP OVERVIEW
If you know me well, you'll know I'm not a wearables type of person. I'm more, "Into the Wild" than "Strange Days". Dating myself, there. I've chosen to be a woman in tech, and if XR is coming sooner than tomorrow, I want to be supremely well-informed, plus know when to say no to something that might have severe health repercussions or impact humanity in adverse ways. With The Wild and Torch, I knew I was in the hands of intelligent, thoughtful people. They aren't approaching this topic lightly, thankfully.
KEY TAKEAWAYS
-
When Adobe switched to the subscription model, it broke the trust of
-
How might we rebuild trust and increase the conversion rate,
-
Adobe's design perimeters provided a secondary challenge.
XPlane: Change Behavior Through Drawing
Tim May
WORKSHOP OVERVIEW
If you know me well, you'll know I'm not a wearables type of person. I'm more, "Into the Wild" than "Strange Days". Dating myself, there. I've chosen to be a woman in tech, and if XR is coming sooner than tomorrow, I want to be supremely well-informed, plus know when to say no to something that might have severe health repercussions or impact humanity in adverse ways. With The Wild and Torch, I knew I was in the hands of intelligent, thoughtful people. They aren't approaching this topic lightly, thankfully.
KEY TAKEAWAYS
-
When Adobe switched to the subscription model, it broke the trust of
-
How might we rebuild trust and increase the conversion rate,
-
Adobe's design perimeters provided a secondary challenge.